2024 Beauty Revamp: The 19 Best January Beauty Launches and Products

Discover the best beauty products of January 2024 curated by our beauty team. Shop our favorite serum and other new launches here.

The new year is here, and with it comes a fresh opportunity to revamp your beauty routine. We found new skincare, makeup, and hair products. They hydrate, brighten, enhance, transform, nourish, and style. From cult-favorite brands like Fenty Beauty and Hourglass to indie newcomers like Bubble and Farmacy.This month’s beauty launches have it all.

We’ve rounded up and reviewed the 19 best January beauty products that you need to try in 2024.

You absolutely have to see these incredible fresh inclusions we've added to our collection of products! Not only are they innovative and effective, but also fun and trendy, making them perfect for starting the year with a bang.

So, without further ado, here are the 19 best January beauty launches and products to revamp your beauty routine for 2024.

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Fenty Skin Treatment Trio

Fenty Skin is hitting the ground running with three new launches. First up, the Cherry Dub Blah 2 Bright 5% AHA Face Mask ($39) is joining the family.

It’s packed with enzyme-rich cherries, brightening vitamin C, moisturizing vitamin B5, energizing caffeine, and an exfoliating blend of glycolic, lactic, and salicylic acid. Plus, the beloved lip oil duo($48) and lip mask duo ($44) are now each available in a new flavor — Kalahari melon. The juicy fruit not only brings a burst of flavor to the already incredible formulas, but it also adds an extra dose of antioxidants. Antioxidants are substances that help protect our bodies from damage caused by harmful molecules called free radicals. Find it on Fenty’s own website. Why not kickstart your Fenty journey with the budget-friendly trio on Amazon ($96.30)? The amazing Fenty Skin Full-Size Start'r Set offers the Full Sized Total Cleans'r, Fat Water, and Hydra Vizor. Give it a shot and experience the Fenty magic!

Farmacy Honey Glow 17% Resurfacing Acid Serum

Farmacy’s new exfoliating serum features glycolic and lactic acids, both alpha-hydroxy acids (AHAs), and willow bark extract, which is naturally rich in salicylic acid, a beta-hydroxy acid. AHAs are water-soluble exfoliants that loosen the glue between dead skin cells and boost collagen production, leaving the top layer of your skin bright and glowy. BHAs are oil-soluble and get deeper into the pores, clearing out gunk and excess oil. You'll absolutely love how this powerful formula is enriched with ultra-hydrating hyaluronic acid and soothing prickly pear extract, making sure your skin feels incredibly comfortable all day long.

Peter Thomas Roth Peptide Skinjection Line

This moisturizer and serum duo from PTR is packed with line-smoothing, elasticity-boosting peptides and neuropeptides. The formulas are designed to prolong the life of your injectables, but also deliver needle-free results on their own (hence the name). While the peptides work their magic, they team up with some amazing nourishing ingredients such as squalane, glycerin, vitamin E, hyaluronic acid, and olive oil to provide a burst of hydration. Feel free to explore their online store to get a better idea about the prices and discover more exciting details! Alternatively, you might want to explore the selection of their current lines that is stocked on Amazon.

INKEY List Bio-Active Ceramide Repairing and Plumping Moisturizer

Ceramides are the lipids that hold our skin cells together, contributing to strong, firm skin and moisture retention. So, as we settle into the coldest month of the year, now is the perfect time to boost our natural ceramide reserves and reinforce our skin barriers. Enriched with bio-active ceramides,this moisturizer works tirelessly to fortify your skin's natural defense system and effortlessly retain abundant moisture. The result? A more resilient, velvety-soft complexion that becomes increasingly supple, radiant, and oh-so-youthful over time! This item is available on The INKEY List's website. You should totally check out this awesome INKEY List stock available on Amazon! It's absolutely fantastic and worth a visit to pick up a bargain.

Tom Ford Beauty Vanilla Sex Eau de Parfum

A perfect go-to fragrance is hard to find, but Tom Ford’s Vanilla Sex ($194) is a good place to start. The unisex perfume has a warm and spicy scent, making it the ideal combination of interesting but not overpowering. Discover the endless possibilities of creating a fragrance that perfectly complements your individuality. With its seamless integration with other scents, let your creativity soar as you curate a truly distinctive aroma that reflects your personal style.

Stila Cosmetics Blush & Bronze Hydro-Blur Cheek Duo

2-in-1 products are hard to beat. This blush and bronzer duo from Stila is the latest must-have addition to your makeup routine. Whether you’re contouring your cheekbones or adding some faux-sun to your cheeks, this product has got you covered. The creamy formula blends seamlessly into the skin, leaving a natural and dewy finish.

Shani Darden Moisture Boost Plumping Serum

'Tis the season to double down on hydration, and celebrity esthetician Shani Darden’s new serum makes it easy. The serum’s non-sticky texture provides plump, hydrated, bouncy skin both instantly and over time thanks to water-locking ingredients like snow mushroom and glycerin. Their antioxidant Fruit Complex hydrate, plump, and defend against environmental stressors. Pentavitin and Red Algae 'skingredients' join forces to strengthen and restore your skin barrier, minimizing water loss and enhancing its natural resilience for a dewy look!

Hourglass Shape & Sculpt Lip Liner

A reliable lip liner is an essential in any makeup routine, and Hourglass’ new one promises nothing but perfection. The ultra-creamy formula doesn’t drag for easy shaping and contouring, and the transfer-proof formula stays in place no matter what your day holds. Find yours on Ulta's website. If you're looking to find the perfect complement to their fantastic makeup collection, why not give Amazon a try? They offer a wide range of Hourglass' product line at pocket-friendly prices!

Briogeo Superfoods Mango + Cherry Balancing Shampoo and Conditioner

If your hair is feeling dull and lifeless after the holidays, this shampoo and conditioner duo from Briogeo will bring it back to life. The formulas are infused with mango, cherry, coconut, and aloe vera, which work together to cleanse, hydrate, and balance the scalp and hair. The result is shiny, healthy, and bouncy hair that smells like a tropical paradise. One happy customer said:

"I’ve always struggled with oily hair, and have a hard time finding shampoo that actually cleans my hair without stripping it dry. This shampoo is amazing! 10/10 recommend this for those trying to find a good shampoo but don’t know what to look for."

La Mer The Concentrate

La Mer’s The Concentrate is already a cult-favorite product among celebrities and beauty lovers alike, but the brand has just made it even better. The new and improved formula features a higher concentration of the brand’s signature Miracle Broth, a potent blend of sea kelp, vitamins, minerals, and antioxidants that heals, soothes, and rejuvenates the skin. The formula also contains lime tea concentrate, a powerful anti-pollution ingredient that protects the skin from environmental aggressors.

Urban Decay Stay Naked Hydromaniac Tinted Glow Hydrator

Urban Decay’s new tinted moisturizer is the perfect product for those who want a natural and radiant look. The formula is infused with kombucha, marula oil, and argan oil, which hydrate, nourish, and brighten the skin. The formula also provides medium coverage and a dewy finish that lasts up to 24 hours.

Bubble Fresh Start Gel Cleanser

Bubble is a new skincare brand that caters to teens and young adults, but anyone can enjoy its products. The Fresh Start Gel Cleanser ($16) is a gentle and effective cleanser that removes dirt, oil, and makeup without stripping or drying the skin. The formula contains soothing and hydrating ingredients like aloe vera, cucumber, and glycerin, as well as salicylic acid to prevent and treat breakouts. A delighted customer shares their experience, praising its effectiveness in combating teenage acne:

My daughter uses this face wash and it is perfect for her young hormonal skin!! She tried some other big brands that caused her face to breakout, after 1 wash with this bubble cleanser I could already tell a difference!! It brightens her skin and it just looks clean and refreshed after each use. I can actually tell if she has washed her face or not.

Anastasia Beverly Hills Iced Out Highlighter

Anastasia Beverly Hills is known for its amazing highlighters, and the new Iced Out Highlighter ($34) is no exception. The formula is a universal shade of icy white gold that suits all skin tones and delivers a stunning glow. The formula is also vegan, cruelty-free, and gluten-free. One delighted customer shares:

"I absolutely love using this product to create a radiant and glowing effect on my face. It adds a touch of freshness and luminosity that I adore!"

Ilia The Base Face Milk

Ilia’s new face milk ($58) is a multitasking product that preps, hydrates, and protects the skin. The formula contains hyaluronic acid, barrier renewal complex, microalgae extract, and prickly pear flower extract, which work together to hydrate, plump, and fortify the skin barrier. The formula also creates a smooth and even base for makeup application. You will find this item on their website. Ilia’s True Skin Radiant Priming Serum is stocked on Amazon. It "Does More Than Create A Perfect Base For Makeup Application".

Bobbi Brown Vitamin Enriched Smoothing Serum

Bobbi Brown’s new serum ($85) is a vitamin-rich formula that brightens, smooths, and moisturizes the skin. The formula contains vitamin C, vitamin E, vitamin B3, and vitamin B5, which work together to improve skin tone, texture, and elasticity. The formula also contains hyaluronic acid, glycerin, and squalane, which work together to hydrate, plump, and soften the skin. Also find amazing deal you can find on Amazon for the Bobbi Brown Vitamin Enriched Face Base - All In One Primer & Moisturizer, priced at just $69!

Supergoop! Unseen Sunscreen SPF 40

Supergoop! is one of the best brands for sunscreen, and the Unseen Sunscreen SPF 40 ($34) is one of its best products. The formula is a clear gel that glides on the skin without leaving a white cast or greasy residue. The formula also protects the skin from UVA, UVB, and blue light, as well as from pollution and dehydration. The formula also contains red algae, frankincense, and meadowfoam seed oil, which help protect, soothe, and moisturize the skin.

Purito Centella Green Level Locked In Moisture Routine

The Purito Centella Green Level unscented sun SPF50+ PA++++  that we actually wanted to feature as new in 2024 which we were excited to introduce as a new product in 2024, is currently undergoing reformulation and has been temporarily removed from the market.

Instead, the Purito The Centella Green Level moisturizer contains Centella Asiatica Extract (50%) that soothes and relieves the irritated skin keeping skin radiant and healthy. This Korean skincare brand that focuses on natural and gentle ingredients is worth your money. It contains Asiaticoside, Asiatic Acid, Madecassic Acid, and Ceramide, which help strengthen the skin barrier preventing the evaporation of moisture inside the skin. This cream is gently absorbed deep into the skin to control the skin's oil-water balance for a longer time.

Thayers Witch Hazel Facial Toner

Thayers is a classic skincare brand that has been around since 1847. The Witch Hazel Facial Toner ($9.49) is one of its best-selling products, and for good reason. The formula contains witch hazel, aloe vera, and rose water, which work together to tighten, hydrate, and refresh the skin.  The formula is also alcohol-free, paraben-free, and cruelty-free, making it suitable for all skin types, but especially for dry and sensitive acne.

JLO BEAUTY That Two-Step Glow

JLO beauty Glow was launched in time for the 2023 year end holidays ($99.00). Includes 1 Oz That JLO Glow Serum and 5 Oz That Hit Single Gel Cream Cleanser, Cleans, Brightens, Hydrates and Removes Makeup for Smooth and Radiant Skin. The Glow Serum is truly an all-in-one package: it combines the powers of Niacinamide and Squalane to give your skin a tight and lifted effect. Not only that, it provides antioxidant protection to brighten and plump your skin. On top of that, the sulfate-free, antioxidant-enriched gel cleanser that does wonders for your skin – it leaves it impeccably clean, clear, and positively radiant.

After realizing that my old skincare routine wasn't cutting it anymore, I decided to revamp it and invest in some new products. I started by focusing on the basics: cleansing, toning, and moisturizing.

• I switched to a gentle cleanser that was suited for my skin type, and incorporated a hydrating toner to balance my skin's pH levels.
• Next, I added a serum with ingredients tailored to my specific skin concerns, such as fine lines and uneven skin tone.
• I also started using a weekly exfoliating treatment to slough off dead skin cells and reveal brighter, smoother skin. I discovered a fantastic way to totally freshen up my complexion - regular exfoliation! I shed those dead skin cells, dirt, and oil that can clog your pores and dull my complexion. It also helps my skincare products penetrate deeper and work better. I love pampering my skin with a delightful chemical exfoliant, like the Farmacy Honey Glow 17% Resurfacing Acid Serum. It contains glycolic and lactic acids to smooth and brighten the skin, as well as honey and hyaluronic acid to hydrate and soothe the skin. I apply it twice a week at night, after cleansing and toning, and before moisturizing.
• I made sure to apply sunscreen every morning to protect my skin from sun damage.

After just a few weeks of sticking to my revamped skincare routine, I noticed a significant improvement in the overall appearance and texture of my skin. It's amazing how a few simple changes can make such a difference. 

• My beauty routine revamp saw me switch to a new tinted moisturizer instead of a heavy foundation. A tinted moisturizer provides light coverage and a natural glow, while also hydrating and protecting the skin. I amped up my radian with Urban Decay Stay Naked Hydromanica Tinted Glow Hydrator, which contains kombucha, marula oil, and argan oil to nourish and brighten the skin, as well as SPF 30 to shield the skin from UV rays. I apply it in the morning, after cleansing, toning, and applying serum, and blend it with my fingers or a sponge.
• A third revamp of my beauty routine is to treat my lips with care. Fenty's Skin Lip Oil and Lip Mask is a great duo for hydration and protection! The shea butter and ceramide in the lip mask help to repair and soften my lips as part of my nighttime routine. I apply the lip oil during my day to plump and smooth my lips with its antioxidants and moisturizers.

I'm experiencing a remarkable transformation! You Only Live once, after all!

 Takeaways

According to Beauty Editors ("en général"), these are the 19 best January beauty products that you need to try in 2024.

These new skincare products will hydrate and brighten your complexion, makeup products will enhance and transform your look, and hair products will nourish and style your locks.

There’s something for everyone in this month’s beauty launches.

So, what are you waiting for? Grab your wallet and head to our convenient product links to get ready to revamp your beauty routine for 2024. You won’t regret it.

More reads:

What changes can I make in my beauty and skincare routine?

To improve your skin’s health and appearance, make some changes to your beauty and skincare routine. Everyone’s skin is different, so find what works for you. Here are some common changes to consider:

• Cleanse your face twice a day with a gentle cleanser. Exfoliate once or twice a week with a gentle exfoliator.
• Moisturize your skin daily with a moisturizer that suits your skin type. Apply sunscreen every day with at least SPF 30.
• Use a serum or facial oil to target specific skin concerns. Apply them after cleansing and toning, and before moisturizing.
• Eat a balanced diet rich in fruits, vegetables, and antioxidants. Drink plenty of water and get enough sleep.

Remember, taking care of your skin is important.

How can I incorporate the latest beauty launches into my routine?

Stay updated on the 2024 beauty launches to revamp your routine. Look for best beauty products and january beauty launches to revamp which can include innovative serum formulas, hyaluronic acid products, and SPF options to protect your skin.

What are the essential steps to include in my skincare routine for 2024?

It's important to focus on hydrating the skin with a suitable moisturizer and using SPF for protection. Consider adding a vitamin C serum to nourish and brighten your complexion. Also, using niacinamide to help control oil and plump the skin can be beneficial.

How can I revamp my skincare routine for mature or senior skin?

For mature or senior skin, focus on using products with ceramides and squalane to nourish and hydrate the skin. Look for long-lasting moisturizer options and consider incorporating a lip oil to address fine lines and dryness.

What are the best skincare products of 2024 to consider?

The best of beauty award winners and those recommended by beauty editors can offer valuable insights. Look for products that include shea butter, hyaluronic acid, and innovative serum formulas.

How can I adjust my routine to address sensitive skin concerns?

If you have sensitive skin, tailor your routine to meet its specific needs. The first and most important step is to seek out gentle products that are specifically formulated for sensitive skin. Look for products that are free from harsh chemicals, fragrances, and dyes, as these can often cause irritation and inflammation. Lastly, go for hypoallergenic and non-comedogenic products that are designed to soothe and nourish your skin without causing any adverse reactions.